翻訳と辞書 |
Secret Tournament : ウィキペディア英語版 | Secret Tournament "''The Secret Tournament''" (also known as "''Scorpion KO''") was a Nike advertising campaign coinciding with the 2002 FIFA World Cup. With a marketing budget estimated at US$100 million, the advert featured 24 top contemporary football players and Eric Cantona as the tournament "referee". It was directed by film director and former Monty Python actor and animator Terry Gilliam. ==Campaign instalments== The campaign started in March 2002 with the ''tease'' phase of the campaign, featuring only a shot of soccer shoes and a scorpion. The early ads led viewers to a website where they could learn more about the Secret Tournament and play interactive games.〔 April saw the start of the ''Excite'' phase, with the teams facing off against each other, then moved into the ''Involve'' phase (see Impact).〔
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Secret Tournament」の詳細全文を読む
スポンサード リンク
翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|